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Wealth managers need to ‘democratise’ services to thrive in hyper-personalised, digital banking era, says Avaloq

Wealth managers need to ‘democratise’ services to thrive in hyper-personalised, digital banking era, says Avaloq

Wealth managers and private banks need to ‘democratise’ their service and product offerings to a wider audience of affluent clients to compete and grow in the new hyper-digital world. If firms do not democratise their proposition, they risk losing market share and failing to capitalise on the profound, digital-led transformation of the sector.